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10 Reasons To Update Your WordPress Website

So you have a website…that’s great! These days having an online presence is of critical importance. It is like the price of admission for starting or refreshing your brand. Unfortunately, there are many designers that do not stress the need for regular site maintenance. The following is a list of 10 reasons to update your WordPress website.

You don’t get a second chance to make a first impression

Is your website making the right impression? Updating your site is necessary for staying relevant and engaging with your audience. Don’t miss out on the opportunity to captivate visitors from the moment they land on your page. Keep your online presence fresh and inviting to make a lasting impact.

Of utmost importance is making certain your site is secure

Keep your website safe and secure with regular health updates and a strong defense plugin. Prevent hackers from taking control by staying up-to-date and proactive in protecting your website. Your security is paramount, so take the necessary steps to safeguard your site and maintain peace of mind.

Update Your WordPress Website

Stay aware of social media trends and edit your site accordingly

In today’s fast-paced digital world, keeping up with social media trends is essential to ensure that your brand resonates consistently across all platforms. Whether it’s creating engaging content, responding to customer inquiries promptly, or staying on top of the latest algorithm changes, maintaining a strong presence on social media is key to building brand credibility and connecting with your target audience. Stay ahead of the curve and showcase your brand in the best light possible across every social media channel.

Making your site “mobile-friendly” is essential

Keep your website up-to-date and user-friendly by monitoring the changing percentages of desktop, tablet, and phone users. Stay ahead of the game and ensure your site is accessible and engaging on all devices to maximize reach and engagement. Adapt to the evolving digital landscape and make sure your online presence remains strong and impactful.

Maintaining or improving site speed/performance is a never-ending task

Keep your website performing at its best by checking the user interface often. Enhancing your site speed and performance is crucial to engaging your audience and maintaining a healthy bounce rate. Stay ahead of the curve by making frequent updates to ensure that your website remains fast, user-friendly, and optimized for success.

Update Your WordPress Website

Core, Plugin, and Theme security updates happen continuously

Because WordPress is the number one Content Management System, CMS, it has always been a prime target for attacks. Hackers have come out of the woodwork in droves after the COVID pandemic. Keeping your plugins, themes, and WordPress core updated, (in that order), is your first line of defense. Often your designer will additionally supply a security option when your site is released.

New features for your plugins and themes are often available during updates

Discover the power of engaging your users with eye-catching pop-ups and compelling call-to-action options available in the latest updates for your plugins and themes. Elevate your user engagement to new heights with these exciting features that will make your website stand out from the crowd.

Update Your WordPress Website

Maintain your online reputation

In today’s digital age, it’s key to be mindful of the “digital footprint” your website displays. Your online reputation should align seamlessly with your brand identity to ensure consistency and credibility. Take control of your digital presence by staying proactive and intentional in your updates and content inclusion. Your brand deserves to shine brightly in the vast digital landscape, so make sure your online footprint reflects the best of what you have to offer.

Ensure compatibility between WordPress, plugins, and themes

Safeguard the security and functionality of your WordPress website by regularly updating all plugins and themes to align with the latest core version. Avoid setting your core for automatic updates, especially during new “.0” releases, as the subsequent “.1” and “.2” releases often address critical security vulnerabilities. Watch your site for “signals” that new updates are available for the plugins and themes as they have to continually assure compliance with new WordPress releases.

Improve your search engine ranking

Keeping your website up-to-date with fresh content not only captivates visitors and boosts engagement but also plays a vital role in enhancing your SEO ranking. By consistently updating your website and providing valuable new content, you signal to search engines that your site is relevant and trustworthy, ultimately leading to improved visibility and higher search engine results. Follow this link to read our most recent SEO blog post: Top 7 Ways To Improve Your SEO Organic Ranking.

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